Markets

If innovators wish to commercialise their product or service they need to have an understanding of the market that their innovation will target. DigitalHealth.London can assist with understanding the market, its needs, competitors and outcome requirements.

‘The NHS’ is not a single customer. Further, the pull for a product or service is not always where you thought it would be. There is a great need for innovators to understand the drivers of those delivering and commissioning services, and to understand how incentives work within the NHS.

In addition to our educational resources, DigitalHealth.London can provide specialised and bespoke information services to assist innovators and inform commercial decisions. This type of detailed bespoke work will require a fee for service and can be discussed at an initial meeting.

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